The future thinkers. The blue-sky, outside-of-the-box, 'what if?' kind of dreamers. The ones who think about the forEVER impact of the choices they make on people and planet. Everist started out as a low-waste brand, then a waterless brand. Now they talk 'hair care meets skin care' first, and learned that what's better for the planet is very often what's better for us as well.